Hi! I’m Viv.

I am a fashion and culture writer based in California. My work has been featured in Vogue, Marie Claire, SSENSE, The Strategist, Coveteur & more.

If you are a brand or editor who would like to work together, send me a note at vivthemole@gmail.com


the molehill in the press

'Severance' Is a Vintage Furniture Collector’s Fever DreamMarie Claire

Perfume Culture is Starting to StinkThe Cut

Welcome to the Age of AccessoriesELLE

On the Road: Grail Hunting Across AmericaSSENSE

Can Emotional Support Accessories Get Me Through 2025?Marie Claire

Walk Your Values: A Conscious Fashion Show, San Francisco (Panelist)Remake

Fragrance Swaps Are Sweeping the NationAllure

Why Does Demi Moore Wear So Many Primary Colors in The Substance?Vogue

Brat Green Is the Color Trend Everyone Loves To Hate—Marie Claire

The Unbridled Joy of 2000s Maximalist Miu MiuW Magazine

Is Substack the new speciality store? Designers think soVogue Business

For creators and former bloggers, Substack offers a renaissanceGlossy

A curated list of fashion Substacks we’re lovingFashion Journal

6 Under-the-Radar Sneakers Cool Fashion Girls Are Already WearingFashionista

Have We Reached Peak-Bow This Holiday Season?Coveteur

Behind the Scenes with the Model & Director of Our Lunar New Year EditorialCoveteur

The Big Business of Dressing Like a Little GirlNew York Times


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Viv is a California-based fashion writer with work in Vogue, Marie Claire, SSENSE, and more.